Zhejiang Geely Holding Group
Founded in 1986, Zhejiang Geely Holding Group began to specialize in automobile industry in 1997, with a focus on technology innovation and personnel training. With total assets of more than 100 billion yuan ($15.08 billion), Geely has been one of the China's top 500 companies for 10 consecutive years, and has ranked in the top 10 for automobile manufacturers for eight consecutive years. In addition, the company is recognized as an "Innovative Enterprise of China" and "Complete Vehicle Export Base of China". Today, the total operating revenue of Geely has reached $23.36 billion. In July 2012, Geely was the only Chinese private automotive enterprise listed in the Global Fortune 500.
Headquartered in Hangzhou, Geely has complete vehicle and powertrain manufacturing bases in Linhai, Ningbo, and Luqiao of Zhejiang province as well as in Lanzhou, Xiangtan, Jinan and Chengdu. It also possesses an automatic transmission R&D center and manufacturing base in Australia. Geely's portfolio consists of more than 30 complete vehicle models with a full range of engines from 1.0 L to 2.4 L.
Geely has established a complete sales network comprising around 1,000 4S dealers and 1,000 service stations in China, and more than 500 sales and service outlets overseas. Tens of millions yuan has been invested to build a first-class call center to offer 24-hour services to customers in China. To offer a better user experience and keep up with market dynamics, Geely also established the SAP-based ERP management system and after-sales service information system, and an online automobile marketing channel, the first automobile manufacturer engaged in B2B and B2C e-business in China.
Geely has set up Geely Automobile Technology Center and Geely Automobile Research Institute in Hangzhou and Linhai of Zhejiang province, to develop complete vehicles and installation kits. A key laboratory of automobile safety technology has also been established in Zhejiang, for crash tests based on NCAP regulations for all automobile models under Chinese and European systems. The Geely GC2/GX2, Emgrand 7, and Emgrand 8, received a five-star rating from the China-New Car Assessment Program (C-NCAP). The Emgrand 7 also received a four-star rating from European New Car Assessment Programme (E-NCAP), the first Chinese car to achieve such a high evaluation level from a European safety evaluation agency. In July 2012, Emgrand X7, Geely's first SUV was given a "super five-star" rating with a high score of 50.3 from C-NCAP, the first Chinese made car to win such a rating. The Emgrand X7 ranked fourth among 172 cars subject to C-NCAP tests by June 2012. The self-developed 4G18CVVT engine, which has a power output of 57.2 kW per liter, represents the company's first-class automobile manufacturing ability worldwide. With more than 8,000 patents, including over 1,000 invention patents and over 40 international patents, Geely has received many honors, including "Top 10 Brands of Independent Intellectual Property Innovation of Chinese Enterprises" and has been hailed a national "corporate technical center". Geely's innovative engineering construction of technological system for strategic transformation won the second prize at the National Science and Technology Progress Awards in 2009 (the first prize was vacant that year). Another project "R&D and Industrialization of Safety Technology of Geely Passenger Cars" won the first prize at the Automobile Industrial Science and Technology Awards of China.
Geely has more than 18,000 employees, including some 2,300 engineers and technicians, three academicians, and hundreds of foreign experts.
Geely has established universities and colleges, including Beijing Geely University, Hainan University Sanya College, Zhejiang Automotive Vocational and Technician College, and Hunan Geely Auto College, educating more than 40,000 students and sending nearly 10,000 graduates every year to China's automobile industry. Entrusted by the Society of Automotive Engineers of China, Geely has established the Zhejiang Automotive Engineering Institute, the first postgraduate institute cultivating automotive engineering masters and doctors in China.
Geely has passed many quality certifications, including ISO9000 quality system, TS16929: 2009 quality management system, ISO14001 environmental management system, ISO/IEC27001:2005 information security management system and OHSAS18001 occupational health and safety management system. To satisfy the demands of the international market, it is also making efforts for international certifications such as GCC, EEC&ECE, and ADR.
With the core value of "happy life, Geely drive", Geely will persist in independent innovation and self-owned brand building to produce the safest, most environmentally friendly cars in the world.