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Annual fashion week showcases booming clothing industry in Keqiao

(ezhejiang.gov.cn) Updated : 2019-09-27

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Models walk on stage during the 2019 Keqiao Fashion Week (Autumn) in Keqiao district, Shaoxing, Zhejiang province on Sept 26. [Photo/zj.zjol.com]

The 2019 Keqiao Fashion Week (Autumn) opened in Keqiao district, Shaoxing, Zhejiang province on Sept 26.

Three local fabric companies cooperated with several renowned fashion designers to present the latest fashion trends.

The textile industry is a pillar industry in the district, which has been striving to become an international textile hub in recent years. 

Supported by an annual government fund of 20 million yuan ($2.81 million), the fashion week has been held for six consecutive years. 

The event will last until Sept 30. In addition to a fashion show, there is also a world mercers conference, an international textile expo and a textile trade expo.

A front-projected holographic display is being used in the fashion show to ensure a better experience for audiences.