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Jiaxing's Huijingyuan Wharf is crowded with people during the National Day holiday. [Photo/WeChat account: jxfabu]

Jiaxing in Zhejiang province received 7.54 million tourist visits during the National Day holiday from Oct 1 to 7, generating 10.16 billion yuan ($1.52 billion) in tourism revenue.

Visitors from outside Zhejiang accounted for 79.7 percent of the total, with Shanghai, Jiangsu, and Guangdong the top three source markets. Overnight visitors accounted for 74.1 percent of the total, staying an average of 2.1 days.

Music events drew crowds to the city center, and the China Conservatory of Music's third national exhibition and performance of aesthetic education achievements attracted more than 8,600 families, with total participation reaching 30,000.

The four ancient towns of Wuzhen, Xitang, Puyuan, and Yanguan received a combined 848,600 visits, with Wuzhen's Water Theater hosting the "Wuzhen Melodies Moonlit Serenade" concert and Xitang staging Yueju Opera performances on the water.

A sightseeing bus loop operated around Nanhu Lake, connecting landmarks including the Nanhu Revolutionary Memorial Hall, with the lake's cultural tourism belt receiving 1.25 million visits.

Rural tourism also attracted visitors, as 3A-level scenic villages received 1.6 million visits, up 2.13 percent year-on-year.