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Zhejiang highlights 15 culture IPs

ezhejiang.gov.cn| Updated: January 27, 2021 L M S

"Red Boat on Nanhu Lake" is widely celebrated as the birthplace of the Communist Party of China (CPC). In 1921, the first CPC National Congress reconvened on a red boat on the Nanhu Lake in the Zhejiang city of Jiaxing after it was interrupted by authorities in Shanghai's French concession. It was aboard this vessel that the 13 delegates announced the official founding of the CPC.

"Tanghe River Nighttime Show" is a permanent nighttime outdoor performance along the picturesque Tanghe River in downtown Wenzhou. It integrates tourism boats, drama, songs, dances, and light shows to narrate the city's glorious history, becoming a centerpiece for the city's nighttime tourism.

"The Romance Of The Song Dynasty" is a permanent indoor art performance staged in the Song Cheng Themed Park, a national 4A-level tourist attraction in Hangzhou. It pays homage to the city's history as the capital of the Southern Song Dynasty (1127-1279).

"Quiet City of Ninghai" is the publicity slogan by the tourism authorities of Ninghai county, a coastal town popular among tourists who enjoy peace and quiet.

"Grandpa Confucius" is a cartoon image imitating the great Chinese philosopher Confucius (551-479 BC). It is designed by a local artist and serves as the cultural icon for the Zhejiang city of Quzhou, which is often referred to as the "Home of Southern Confucianism". At the beginning of the Southern Song Dynasty, the descendants of Confucius moved to Quzhou and have since been promoting Confucius values generation after generation.

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A tourism brochure for Quzhou features the image of "Grandpa Confucius". [Photo/qz828.com]

"Jinyun Baked Roll" is a famous snack food in Jinyun county. Chain stores selling "Jinyun Baked Roll" can now be found in Europe and North America. These stores in the international market earn some 2.4 billion yuan ($371.52 million) in annual sales.

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