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Lishui signs shine worldwide

chinadaily.com.cn| Updated: June 29, 2026 L M S

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Signs produced by Lishui Brother Metal Products. [Photo/WeChat account: lqgovwx]

A workshop at Lishui Brother Metal Products, located in Zhejiang Longquan Economic Development Zone, has been operating at full capacity to fulfill an urgent order of nearly 400 lightbox hanging signs for Huawei's underground garages.

The order calls for lightweight aluminum profiles rather than traditional heavy sheet metal, as well as a pull‑apart splicing design for easier maintenance. The company is racing to meet the end‑of‑month delivery deadline.

This Huawei custom order marks a major milestone in the firm's shift to high‑end customized manufacturing.

To overcome the constraints of its small local market, the company established its core sales team in Hangzhou and built a nationwide, export‑oriented sales network.

Thanks to superior product quality and supporting services, the company has secured partnerships with premium clients.

It supplied advertising materials for the Hangzhou Asian Games, became an annual sign supplier for Narada Hotel Group, and has long provided signage for high‑end hotels, including Sheraton and Marriott. Many renowned domestic scenic spots and luxury hotels now use their signs.

Overseas, the company recently completed delivery of signage for a New Zealand cultural tourism attraction. Although the order was modest, it represents a strategic step abroad. Products are also sold in Malaysia.

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The celadon‑infused signs. [Photo/WeChat account: lqgovwx]

To stand out in a crowded industry, the company incorporates Longquan celadon patterns and aesthetics into hotel room signs, elevator plates, and public directional signs, adding distinctive charm and higher value.

These celadon‑infused signs have now entered many high‑end hotels across China, spreading Longquan's celadon culture nationwide.