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Foreign buyers flock to Shaoxing

ezhejiang.gov.cn| Updated: August 11, 2023 L M S

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Foreign merchants sample textile products in Shaoxing, Zhejiang province. [Photo/Zhejiang Daily]

Over 30 foreign buyers from countries such as Uzbekistan, India, Saudi Arabia, and Iran recently embarked on a buying spree at Shaoxing Shenglong Lude Textile Trading Co, local media reported on Aug 10.

The international visitors praised the company's offerings, including curtain fabric, window screens, and upholstery.

"This collaborative approach, where foreign merchants collectively visit an enterprise, is a novel and efficient experience compared to the individual visits we used to undertake," commented an Indian entrepreneur surnamed Shatu.

The company's CEO, Fu Shuguang, cited the success to the company's premium products and services.

"To expand our market, we take the initiative to invite foreign buyers for group tours. The results have been impressive," Fu said. He added that this "invitation model" will become a regular practice in the future.

Established 22 years ago, Shenglong Lude Textile specializes in curtain fabric and upholstery. The company offers comprehensive services from textile raw materials, dyeing, and processing to packaged end products.

Fu said, "Our blackout fabrics, despite their thinness, fully block out light. With continuous product enhancements, our business has grown steadily, with a 40-percent increase in sales in the first half of this year."

Having garnered substantial experience, Shenglong Lude Textile currently has offices in Saudi Arabia, Libya, Russia, and Jordan, with Vietnam slated to be its next location for expansion.