Jinhua in Zhejiang province, a city known for its rich cultural heritage, is set to captivate visitors with more than 300 events across the nine-day Spring Festival holiday, offering a citywide, unforgettable Chinese New Year celebration for all.

Yiwu, a sub-venue of China Central Television's Spring Festival Gala this year, is the centerpiece of Jinhua's cultural tourism offerings, featuring a rich blend of history, international flair, live music, folk performances, and immersive activities.

This year's celebrations also highlight the revival of ancient folk arts with a fresh, interactive, and immersive approach.

A dragon dance performance in Jinhua. [Photo/Jincaiyun App]

Jinhua Mountain's Shuanglong Scenic Area will host traditional performances as part of its Shuanglong Lantern Carnival from Feb 9 to March 20. A lantern fair at Dongyang's Hengdian Film Studio, China's largest filming base, will also incorporate films, installations, and cultural experiences.

Wuju Opera, a cultural emblem of Jinhua, will resonate throughout the festivities with performances across various locations, blending tradition with AI-enhanced experiences.

Jinhua's scenic and resort areas are also offering unique themed activities and substantial discounts to ensure memorable visits.

In addition to celebrations, cultural venues across Jinhua will host enriching activities, allowing visitors to enjoy a culturally rich Spring Festival.